СУТНІСТЬ І СТРУКТУРА ГОТОВНОСТІ МАЙБУТНІХ МАГІСТРІВ МЕДИЦИНИ ДО РЕАЛІЗАЦІЇ МАРКЕТИНГУ В ПРОФЕСІЙНІЙ ДІЯЛЬНОСТІ

І.А. Марчук

THE ESSENCE AND STRUCTURE OF THE PREPAREDNESS OF FUTURE MASTERS OF MEDICINE FOR MARKETING IMPLEMENTATION IN THEIR PROFESSIONAL ACTIVITY

Authors

I.A. Marchuk

Keywords:

medical higher school, professional training of future masters in medicine, preparedness for marketing implementation, structure of the preparedness

Abstract

The article is analyzed the essence and structure of the preparedness of future masters of medicine for marketing implementation in their professional activities, characterized its components, presented its criteria and its indicators, defined its levels of formation.